We have committed to donating 1% of our annual turnover to Healthy Seas, a not for profit organisation that arranges the dives and retrieval of ghost nets from the ocean. Those ghost nets are the raw material for our swimsuit fabric. The nets are shredded and processed into fresh polyamide yarn. The process uses less energy than the creation of virgin polyamide and the composition of that regenerated polyamide is the same as virgin polyamide, so there is no compromise in terms of the quality and durability of our fabric.
Here’s a summary of what we mean when we say we’re “environmentally conscious”:
1. Recycled fabric
You wouldn’t guess, but our swimsuits are made from fabric which is 78 per cent ECONYL® regenerated polyamide yarn from ghost fishing nets and other nylon waste. Isn't it lovely to think of the crusty ghost nets from the bottom of the sea being transformed into gorgeous swimwear for splashing back in the sea?
2. Recycling our swimsuits
Polyamide and elastane are not biodegradable. Will you help us keep old swimsuits out of landfill? We’re hoping in the near future and with a little help from some friends to be able to recycle these swimsuits into yet more swimsuit fabric.
To encourage you to help us, we are piloting a scheme where you return your old swimsuits to us after they’ve been used, no matter what condition they are in, and in exchange we will email you a voucher code giving you £5 off your next purchase. See the Delivery, Returns & Recycling page for details.
3. Low impact packaging
We hope you like our packaging when our swimsuits arrive at your door. Our packaging is recyclable and biodegradable.
Do you have any suggestions of how we can improve our eco-credentials? Please get in touch: we’d love to hear from you.